Digital Marketing
Certification Program
Master digital marketing in 6 months with live learning and business case studies using cutting edge tools.
Get years ahead in just six months
Own your future with
Digital Marketing Certification Program
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Get years ahead in just six months
Industry-standard tools
Live doubt support
Real-world case studies
Resume and career guidance by Experts
Why Digital Marketing?
Most in-demand job skill for 2024-26
Why
Digital Marketing?
- Over ₹41,000 crores is estimated to have been spent on digital marketing in the last financial year in India alone.
- 30% increase in spending has been estimated by the end of this year.
- Fastest Growing job skills for 2024-26 facing a skills gap.
Journey to becoming a Digital Marketer
Introduction to Digital Marketing
- What is Digital Marketing
- Digital Marketing Ecosystem
- Evolution of Digital Marketing
- Digital vs Traditional Marketing
- Digital Marketing Channels (SEO, SEM, Social Media, Email, WhatsApp, YouTube, LinkedIn, Affiliate Marketing, Content Marketing)
- Customer Journey Mapping
- Applications of GenAI in Digital Marketing
SEO
- SEO Fundamentals
- On-Page
- Off-Page
- Technical SEO
- Keyword Research
- Crawling
- Indexing
- Ranking
- YouTube SEO
- Robots.txt i.e. sitemap
- Evolution of Google Search Engine
- Page Optimization
Social Media and Content Marketing
- Content Creation
- Content Strategy
- Content Distribution and Performance Measurement
- Social Media Channels
- Channel specific strategies and planning
- Social Media Analytics
- Online Reputation Management (ORM)
- Content Marketing through AI
Performance Marketing - PPC & SEM
- Google Ads
- Campaign setup
- Keyword research
- Ad copywriting
- Bidding strategies
- Landing page optimization
- Goal Creation
- Meta Ads
- LinkedIn Ads
- E-Commerce Marketing (Amazon Ads)
- Display Advertising
- Programmatic ad buying process
- Email Marketing Strategy
- Crafting effective email campaigns
- List building
- Customer retention strategies
- Personalization
- Customer Journeys
- Leveraging AI for subject line optimization
- Content generation
- Email automation and Analytics using AI
- WhatsApp Marketing
Analytics and Conversion Rate Optimization (CRO)
- Web Analytics Fundamentals
- Google Analytics Mastery
- Setup & Integration
- Custom Dimensions and Metrics
- Setting up tracking dashboards
- Tracking Events and conversion
- Audience reports
- A/B testing
- Heatmapping & User Behavior Analysis
- Goal Setup through GTM
Advance Digital Marketing
- Advanced SEM Strategies
- Understanding Digital KPIs and funnel
- Digital Campaign planning and execution
- Tracking campaign performance
- Optimisation strategies
- Cross-Channel Marketing
- How Set-up Affiliate Marketing Programs
- Measuring ROI
- Influencer Marketing
- Retention Marketing (Optional)
Projects
- Develop a Digital Marketing Strategy for a Local Business
- Create a Brand Awareness Campaign for a Non-Profit Organization
- Conduct a Comprehensive SEO Audit and Optimization for an Existing Website
- Develop a Social Media Strategy for a Personal Brand or Small Business
App Marketing
- Introduction to App Marketing
- Key Metrics
- App Store Optimization (ASO) Basics
- Retention Fundamentals
- App Attribution
- What is Digital Marketing
- Digital Marketing Ecosystem
- Evolution of Digital Marketing
- Digital vs Traditional Marketing
- Digital Marketing Channels (SEO, SEM, Social Media, Email, WhatsApp, YouTube, LinkedIn, Affiliate Marketing, Content Marketing)
- Customer Journey Mapping
- Applications of GenAI in Digital Marketing
- SEO Fundamentals
- On-Page
- Off-Page
- Technical SEO
- Keyword Research
- Crawling
- Indexing
- Ranking
- YouTube SEO
- Robots.txt i.e. sitemap
- Evolution of Google Search Engine
- Page Optimization
- Content Creation
- Content Strategy
- Content Distribution and Performance Measurement
- Social Media Channels
- Channel specific strategies and planning
- Social Media Analytics
- Online Reputation Management (ORM)
- Content Marketing through AI
- Google Ads
- Campaign setup
- Keyword research
- Ad copywriting
- Bidding strategies
- Landing page optimization
- Goal Creation
- Meta Ads
- LinkedIn Ads
- E-Commerce Marketing (Amazon Ads)
- Display Advertising
- Programmatic ad buying process
- Email Marketing Strategy
- Crafting effective email campaigns
- List building
- Customer retention strategies
- Personalization
- Customer Journeys
- Leveraging AI for subject line optimization
- Content generation
- Email automation and Analytics using AI
- WhatsApp Marketing
- Web Analytics Fundamentals
- Google Analytics Mastery
- Setup & Integration
- Custom Dimensions and Metrics
- Setting up tracking dashboards
- Tracking Events and conversion
- Audience reports
- A/B testing
- Heatmapping & User Behavior Analysis
- Goal Setup through GTM
- Advanced SEM Strategies
- Understanding Digital KPIs and funnel
- Digital Campaign planning and execution
- Tracking campaign performance
- Optimisation strategies
- Cross-Channel Marketing
- How Set-up Affiliate Marketing Programs
- Measuring ROI
- Influencer Marketing
- Retention Marketing (Optional)
App Marketing
- Introduction to App Marketing
- Key Metrics
- App Store Optimization (ASO) Basics
- Retention Fundamentals
- App Attribution
Coding Ninjas placement legacy since 2016
Coding Ninjas
placement legacy
Since 2016
800+ Monthly openings
90% Placement rate
Program
certifications
Gain credentials and industry recognition
Program certifications
Gain credentials and industry recognition
Coding Ninjas certification
Earn your Digital Marketing certification by completing our comprehensive, hands-on course. This certification proves your expertise in essential digital marketing skills, from SEO and social media strategy to analytics and content marketing, empowering you to excel in the competitive digital landscape.
Meta certification
Showcase your expertise by taking the Meta “Digital Marketing Associate” certification exam. This globally recognized exam, valued at $58, is included as part of the course fees, providing you with a valuable certification that enhances your digital marketing credentials.
NSDC certification
We are an approved training partner of NSDC, offering market-led, fee-based services under their certification scheme, ensuring high-quality skill development that aligns with industry standards and enhances your employability.
1.5 Lac+ Learners
1200+ Hiring Partners
Business case studies
Live case studies
Gain practical experience through business case studies led by with industry experts
11
Case Studies
Build Your Digital Marketing Project
Digital marketing portfolio
Learn by Doing, Get hands-on experience that sets you apart!
4
Projects
Experienced mentors
Start your path
to success
Start your path to success
1,25,000 INR
6 Months
1,25,000 INR
6 Months
- Industry-standard curriculum
- Business case studies
- 1:1 industry expert sessions
- 3 live classes weekly (Monday, Wednesday and Friday) / (Tuesday, Thursday and Saturday )
- Live doubt support
- Dedicated relationship manager
- Meta Certified Digital Marketing Associate exam
- Fully refundable - Cancel anytime in the first 7 days
FAQs
It’s a comprehensive 6-month live program designed to transform you into a digital marketing expert. The program covers essential digital marketing strategies, business case studies, real-time doubt resolution, and industry-trending tools. We will also prepare you for the Meta Certified Digital Marketing Associate Program.
The duration of the Digital Marketing Certification Program is 6 months, with 2-hour live sessions held three times a week (Monday, Wednesday and Friday from 9 PM to 11 PM). The batch starting date is October 25, 2024.
Yes, the program covers all aspects of SEO, including On-Page, Off-Page, Technical SEO, keyword research, YouTube SEO and more. You’ll use industry-leading tools like Google Search Console, SEMrush, and Ahrefs.
Yes, the Digital Marketing Certification Program covers Performance Marketing extensively, including topics such as SEM (Search Engine Marketing), Google Ads, Display Advertising, and Programmatic Ad Buying. These areas are critical components of Performance Marketing, ensuring that learners gain a strong understanding and practical skills in optimizing digital campaigns for measurable results.
Yes, you’ll receive an NSDC-approved certificate on completion along with excellence certificates from Coding Ninjas, wherever applicable. Additionally, we will equip you to become a Meta Certified Digital Marketing Associate, and your course fee includes the Meta Digital Marketing Associate certificate, valued at around $58.
The program is open to working professionals, final-year students, and graduates from any industry or domain who are looking to shift their careers to digital marketing.
No, a marketing degree is not required. We welcome individuals from all backgrounds who are passionate about learning digital marketing.
Industry Mentors are experts from reputed companies who have proven competencies in certain fields and are the best guides to help you choose your next steps in the industry. They will conduct 20 live 1:1 interactive sessions with industry mentors.
Our team of over 1,000 teaching assistants is available 7 days a week from 10 AM to 12 AM to provide one-on-one support. You can connect with them via chat, audio call, or screen sharing to resolve your queries.
The classes will be conducted online. There will be three live classes each week, lasting 2 hours from 9 to 11 PM on MWF (Monday, Wednesday, Friday) for batches starting on the 25th, and on TTS (Tuesday, Thursday, Saturday) for batches starting on the 10th of each month.
If you miss a live class, don’t worry. All classes are recorded and made available on your dashboard, so you can catch up at your convenience.
The elective module on App Marketing covers key topics such as App Store Optimization (ASO), retention fundamentals, and app attribution, using tools like AppsFlyer. This module is optional and available after the main program.
Our alumni are employed at over 1,200 companies worldwide, with more than 1,400 placed in MAANG companies and many working in 103 out of 116 Indian unicorns.
We offer comprehensive placement support, including resume polishing, 1:1 mock sessions with certified experts, interview preparation and job search assistance, to help you make a smooth transition into a digital marketing role. Additionally, regular assignments and unlimited doubt support will be provided.
After completing the Digital Marketing Certification Program, you’ll qualify for a variety of roles, such as Digital Marketing Specialist, SEO Analyst, Social Media Manager, PPC Specialist, Content Marketing Manager, and other related positions.
You can claim a full refund within the first 7 days of batch formation. Both the initial booking amount and the remaining tuition fee will be refunded. After 7 days, refund requests will no longer be accepted.
It’s a comprehensive 6-month live program designed to transform you into a digital marketing expert. The program covers essential digital marketing strategies, business case studies, real-time doubt resolution, and industry-trending tools. We will also prepare you for the Meta Certified Digital Marketing Associate Program.
The duration of the Digital Marketing Certification Program is 6 months, with 2-hour live sessions held three times a week (Monday, Wednesday and Friday from 9 PM to 11 PM). The batch starting date is October 25, 2024.
Yes, the program covers all aspects of SEO, including On-Page, Off-Page, Technical SEO, keyword research, YouTube SEO and more. You’ll use industry-leading tools like Google Search Console, SEMrush, and Ahrefs.
Yes, the Digital Marketing Certification Program covers Performance Marketing extensively, including topics such as SEM (Search Engine Marketing), Google Ads, Display Advertising, and Programmatic Ad Buying. These areas are critical components of Performance Marketing, ensuring that learners gain a strong understanding and practical skills in optimizing digital campaigns for measurable results.
Yes, you’ll receive an NSDC-approved certificate on completion along with excellence certificates from Coding Ninjas, wherever applicable. Additionally, we will equip you to become a Meta Certified Digital Marketing Associate, and your course fee includes the Meta Digital Marketing Associate certificate, valued at around $58.
The program is open to working professionals, final-year students, and graduates from any industry or domain who are looking to shift their careers to digital marketing.
No, a marketing degree is not required. We welcome individuals from all backgrounds who are passionate about learning digital marketing.
Industry Mentors are experts from reputed companies who have proven competencies in certain fields and are the best guides to help you choose your next steps in the industry. They will conduct 20 live 1:1 interactive sessions with industry mentors.
Our team of over 1,000 teaching assistants is available 7 days a week from 10 AM to 12 AM to provide one-on-one support. You can connect with them via chat, audio call, or screen sharing to resolve your queries.
The classes will be conducted online. There will be three live classes each week, lasting 2 hours from 9 to 11 PM on MWF (Monday, Wednesday, Friday) for batches starting on the 25th, and on TTS (Tuesday, Thursday, Saturday) for batches starting on the 10th of each month.
If you miss a live class, don’t worry. All classes are recorded and made available on your dashboard, so you can catch up at your convenience.
The elective module on App Marketing covers key topics such as App Store Optimization (ASO), retention fundamentals, and app attribution, using tools like AppsFlyer. This module is optional and available after the main program.
Our alumni are employed at over 1,200 companies worldwide, with more than 1,400 placed in MAANG companies and many working in 103 out of 116 Indian unicorns.
We offer comprehensive placement support, including resume polishing, 1:1 mock sessions with certified experts, interview preparation and job search assistance, to help you make a smooth transition into a digital marketing role. Additionally, regular assignments and unlimited doubt support will be provided.
After completing the Digital Marketing Certification Program, you’ll qualify for a variety of roles, such as Digital Marketing Specialist, SEO Analyst, Social Media Manager, PPC Specialist, Content Marketing Manager, and other related positions.
You can claim a full refund within the first 7 days of batch formation. Both the initial booking amount and the remaining tuition fee will be refunded. After 7 days, refund requests will no longer be accepted.
Want to know more about the program?
